Review #1

14 October, 2011
What is imposition?
–> Imposition is when the arrangement of pages in a specific order to assure correct page sequence after the booklet has been printed & bound together.

Why is it an important part of the prepress process?
–> Imposition finalizes the technique and final product. Final proofs and bindings are made.

What other steps are considered to be part of the prepress process?
–> Paper fiber direction, format of the product(s), # of pages printed for the product/within the product, the preferred stitching/binding method, and finishing of the binding.

What is the difference between reader spreads and printer spreads?
–> Reader spreads are how the product will be read and in the order it will be read. The printer spreads are the order of how a product will be printed, not by the order of reading.

What is a spread?
–> A spread is two pages together.

Job #6

13 September, 2011

PTSA Handbook/Student Directory



  This inspirational piece is so simple, it’s complex: it would be a great creative outlet for the handbook. Where the TRON logo is, a HOOCH logo would be placed instead and where the word “TRON” is, it could say Chattahoochee and then underneath: “Handbook/Student Directory”. As for the “2011-2012” it would go above the HOOCH logo or in the top right-hand corner.






   I love the design of this piece. The dripping paint brush strokes add a since of flair and design into the design itself. Instead of the blues, greens, and warm colours, there would be shades of blues and yellows on a navy background or a grey background with a lighter colour of pinstripes going at an angle –>  \  <– coming from the top right corner all the way down.  Instead, the words would be Chattahoochee where “Graphic” is and HANDBOOK would be in the general area of “DESIGN”. The “&” sign would be used for “and” with “Student Directory” coming afterwards. As for “2011-2012”, it would be placed in the bottom, centered or at an angle to the right.





This piece is probably my favourite of the design inspirational pieces. The way the spirals are formed look so elegant, yet jagged. A design would be similar, but the spirals would all go one way instead of being in both directions [to the left, instead of right]. The colours would be shades of blues and shades of yellows on a black or black-ish background (possibly a really dark grey-black). All of the CHS information would be in the bottom left-hand corner in an off-white or creme colour with a larger, all lower-case.


Final Portfolio: Intro

27 May, 2011

Intro to Graphics & Design has been one of the most interesting and extraordinary classes I have ever been in. A place where art and skill are graded and your creativity can flow. Throughout the year, we have used all Adobe products. Such products include Adobe Photoshop CS4, Adobe Illustrator CS4, and Adobe InDesign CS4. Our designs and art were created on Apple Mac Computers to give the elements in the pieces to have a greater effect. I do not really have a signature mark or certain creation process; Nor do I have a single theme throughout my work. All I do is try to envision how I would want people to view my piece.

Each piece of work I have created in this class has had all of my work and time put into it. The piece may not come out as visually planned, but these would be lessons learned and would be applied in the next assignment. With colour, I tried to think outside of the box, so to speak. I tried to have my colours complement each other, whether they were analogous, monochromatic, triadic, or complementary.

The piece I found most challenging in this portfolio happens to be Assignment #15 from the first semester (also known as my face coloured in with blues and yellows). Not only did this take forever for me to do, but the colours had to be just right in order for it to look decent. It is not one of my best works, but I placed in the portfolio because I was proud that it even looked like a face. It was a challenge I have come to accept as “Learning Art”. On the other hand, my favourite and best piece is without a doubt, my Illuminated Manuscript (also known as the first piece in my portfolio). As soon as we got the assignment sheet for this, I knew exactly what I was going to do. I chose my favourite poem, “O Captain! My Captain!” by Walt Whitman. As for colours and fonts, that took me a while to figure out. It was a challenge, to place all my pieces together, just as you would in a puzzle. I just love that piece! The pieces I learned from most are Assigment #15 and the word-wrapped-looking elephant. The elephant, Assignment #11, helped me learn to be extremely patient when dealing with graphic design. The piece did not really turned out as I had hoped for, but I learned patience is the key to just about everything in life. Placing every word with one swift movement at a time took forever. Their sizes and shape, just frustrated me so. If I could re-do or work further on a product, it would have to be Assignment #15. I would fix the colour scheme and all of the “shading” I had done with a lighter yellow. I love the way I did my hair, it is just the face that is bothering me. I would have stuck with yellow, but perhaps shaded the face a tad more differently. My work ethic when creating my products has definitely changed for the better since the beginning of the year. At first, we did not sketch anything we did. I just designed whatever came to mind. I realized second semester it was easier to jot/write/draw my ideas onto a sheet of paper. This way, I would be able to enhance the designs and know exactly what I want, where I want it. I believe I have progressed throughout the year. At first, pieces lacked a lot of creativity, and I think now they have more than they had ever had. I take more time on the products and I make sure I make them as well as I can. Being patient and working harder on assignments make your products look better in the long run. As for future learning goals and objectives, I can only hope to be a better designer. I can now look at a piece of art and know their strokes and I see their hidden messages or objects I had never seen before. I can look at an object and say to myself, “Oh, this looks like the letter so-and-so.” I want to learn different aspects of design. I may not pursue design as my major in university, but I will not leave it out of my life completely.

Intro to Graphic & Design is one of my favourite classes I have ever taken. I have created things I never would have imagined possible to create. I have learned so much and created some amazing pieces. I have been inspired and I have had designers-block. This class helped me work more efficiently. I took time in creating the pieces I have done and have learned to take time on all things ART. Every piece may not be the most beautiful work of art, but I can look back and say, wow, I did that!When I never thought I could create something artistic, I defied the “impossible” made it “possible”.

“I found I could say things with color and shapes that I couldn’t say any other way – things I had no words for.”

-Georgia O’Keeffe


Font-tacular Fonts

23 May, 2011

Sympathy card font is called “Philosopher” and is categorized as sans-serif. It does not have serifs. I chose this font because it just looks so somber and neutral. It doesn’t “look” like it would be for a cheery card or birthday card. It is definitely a sympathy-card-looking-font.

Hot Dog Stand! This font is “Ballpark Weiner” and is categorized as script. It’s cursive and script-like. So hence, it is script. I chose this font because it looked like something that I could see on a hot dog card in Times Square or something. It looks (especially in this red colour) like a nice-looking hot dog stand. Also, it has a more rounded serif and lends formal elements to a layout. It has varied strokes which is reminiscent of handwriting.

Diner-Styled Restaurant is called “Grease”. This is more of a modern , decorative font. This is better designed for larger point sizes or display. It’s very distinctive with the diner-styled era.

The Logo For a Financial Institution is called “Sanford” and is considered serif or Roman. It has wedge-shaped angled serifs and has a low contrast of thick-to-thin strokes. It looks sophisticated!

Certificate for a Prestigious Award’s font is called “GregorianFLF” and it happens to be one of my favourite fonts. It looks so righteous and is considered a blackletter font. It resembles calligraphy/done by hand. It is highly ornamental and has elaborate thick-to-thin strokes. GregorianFLF looks official and highly-credited. It would more than likely be seen on more official documents (like your diplomas).


Assignment #11: Art Exhibition Poster

23 May, 2011

Find and recreate a surrealistic piece of art. First, via the internet[, search] for works of art found within the surrealism genre. Choose one as your inspiration piece. Save it to your flash drive. Break the piece down into parts. Over the weekend, use your digital camera to photograph similar elements. Using Photoshop, manipulate and blend your individual photos together to recreate your inspiration piece.

Once your surrealistic art is created, use it within a poster design for an Art Exhibition as spec’s below. Brainstorm and sketch at least 8 layouts and/or variations for your poster. Utilize visual hierarchy and the Z Pattern to compose your poster layout.


Original image:


My image:


A Summarization: Embrace the Strain by Andrew Twigg

13 May, 2011

(Article summarized from: http://www.aiga.org/content.cfm/embrace-the-strain)

This article describes the occasional hardships designers face in the offices and on the go. Multiple pieces to work on at once, all do in a short time. The article describes that even though the economy is poor, designers still have jobs (somewhat) and even though shops close and business file chapter 11, a designer’s work still goes on. “We must simply ‘make-do'”. This statement, as accurate as it is, describes most anything one has to do. We must make do with what we have in order to move on to the next best thing. We must work with limitations and restrictions and these rules and regulations will only make your design stronger.



13 May, 2011

AIGA is the professional association for design. Their values empower the individuals to do well in whatever career they may choose. AIGA’s mission statement is “mission is to advance designing as a professional craft, strategic tool and vital cultural force ” (http://www.AIGA.ORG).